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Bauer Marketing

Fashion · On location

Swimwear shoots with some attitude.

HYKAA is a swimwear label with a point of view, and the content has to match. We have shot the line at a skatepark, on the beach and poolside, plus the cover for the brand’s own magazine-style feature.

Client
HYKAA
Deliverables
Campaign photography, Editorial cover
Two models in HYKAA swimwear and caps at a skatepark while a skater flies overhead
FR 4535HYKAA

The work

Hard sun, bold color, real movement. Every set is planned around where the images end up: campaign heroes, scroll-stopping social posts and product shots that still show the fit.

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